Client: Credit Karma
Project: "Zack King - Instant Karma" campaign
Role: Creative Consultant / Graphic Designer

Brief: Credit Karma teamed up with internet personality Zach King for a wacky campaign promoting "Instant Karma", a service that allows Credit Karma users to potentially win back their money through positive spending habits. The brand's goal was to raise awareness of their service through two quirky paid-social ads which harnessed the "post-production magic-trick" style popularized by Zach King. I had the pleasure of ideating and designing the set graphics featured in both ads.

Results:  142 million views